@charset "UTF-8";
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0}
a{color:inherit}
button,a{ -webkit-tap-highlight-color:transparent }
:focus-visible{outline:3px solid #d66a45;outline-offset:4px}
.skip-link{position:absolute;top:-80px;left:16px;padding:10px 16px;background:#fff;color:#111;z-index:1000}
.skip-link:focus{top:12px}
.site-page{--ink:#242722;--muted:#60645e;--paper:#faf8f1;--panel:#fffdf8;--accent:#a34b39;--accent-dark:#7e372b;--line:#dcd9cd;--wash:#eeeae0;color:var(--ink);background:var(--paper);font-family:-apple-system,BlinkMacSystemFont,"Segoe UI",Arial,sans-serif;line-height:1.5}
.site-page h1,.site-page h2,.site-page h3,.site-page p{margin-top:0}
.site-page h1,.site-page h2{line-height:1.04;letter-spacing:-.045em}
.site-page h2{font-size:clamp(1.7rem,2.9vw,2.8rem);font-weight:600}
.site-page h3{font-size:1.15rem;line-height:1.22;letter-spacing:-.025em}
.site-page p{color:var(--muted)}
.site-header{border-bottom:1px solid var(--line);background:var(--paper);position:relative;z-index:10}
.site-header-inner{max-width:1480px;padding:0 clamp(20px,5vw,76px);margin:auto;min-height:84px;display:flex;align-items:center;justify-content:space-between;gap:24px}
.site-brand{display:flex;align-items:center;gap:11px;text-decoration:none;font-weight:700;line-height:1.03;font-size:16px;letter-spacing:-.025em;white-space:nowrap}
.site-brand small{display:block;font-size:11px;letter-spacing:.04em;text-transform:uppercase;font-weight:600;color:var(--muted)}
.brand-mark{width:35px;height:35px;display:grid;place-items:center;background:var(--ink);color:var(--paper);font:700 12px/1 ui-monospace,SFMono-Regular,Menlo,monospace}
.site-header nav{display:flex;align-items:center;gap:clamp(14px,3vw,38px);margin-left:auto}
.site-header nav a,.header-actions a{font-size:13px;font-weight:600;text-decoration:none;white-space:nowrap}
.site-header nav a:hover,.header-actions a:hover,.footer-links a:hover{text-decoration:underline;text-underline-offset:5px}
.header-actions{display:flex;gap:20px;align-items:center}
.audience-link{color:var(--accent)}
.header-back{opacity:.58}
.hero{overflow:hidden;position:relative}
.hero-inner{max-width:1480px;padding:clamp(40px,4.5vw,64px) clamp(20px,5vw,76px) clamp(44px,4.5vw,64px);margin:auto;display:grid;grid-template-columns:minmax(0,1.06fr) minmax(410px,.94fr);gap:clamp(40px,6vw,100px);align-items:center;min-height:0}
.hero-copy{position:relative;z-index:1}
.hero-meta{display:flex;align-items:center;gap:20px;margin-bottom:clamp(20px,2.4vw,34px);font-size:11px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--accent)}
.hero-meta span+span{color:var(--muted);border-left:1px solid var(--line);padding-left:20px}
.hero h1{font-size:clamp(2.4rem,4.2vw,4.4rem);font-weight:600;max-width:850px;margin-bottom:22px}
.hero h1 em{font-style:normal;color:var(--accent)}
.hero-lead{font-size:clamp(1rem,1.15vw,1.15rem);max-width:600px;line-height:1.55;margin-bottom:24px}
.hero-price{display:flex;align-items:baseline;flex-wrap:wrap;gap:5px 14px;margin:-4px 0 22px!important;padding-left:16px;border-left:3px solid var(--accent);font-size:13px;color:var(--muted)}
.hero-price strong{font-size:clamp(1.3rem,1.6vw,1.6rem);letter-spacing:-.04em;line-height:1.1;color:var(--ink)}
.hero-price span{font-weight:600}
.hero-price .hero-price-term{flex-basis:100%;font-weight:400;font-size:12px;line-height:1.45}
.hero-buttons{display:flex;align-items:center;gap:30px;flex-wrap:wrap}
.button{min-height:52px;padding:13px 22px;display:inline-flex;align-items:center;justify-content:center;gap:24px;text-decoration:none;font-size:14px;font-weight:700;line-height:1.2;transition:transform .2s,background .2s,color .2s;border:1px solid transparent}
.button:hover{transform:translateY(-2px)}
.button--primary{background:var(--accent);color:#fff}
.button--primary:hover{background:var(--accent-dark)}
.button--secondary{border-color:var(--ink);color:var(--ink);background:transparent}
.text-link{text-decoration:none;font-size:14px;font-weight:700;border-bottom:1px solid currentColor;padding:5px 0}
.text-link:hover{color:var(--accent)}
.site-page .hero-note{font-size:13px;max-width:450px;margin:22px 0 0;color:var(--muted)}
.hero-offer{display:grid;grid-template-columns:1fr 1fr;gap:24px;max-width:640px;border-top:1px solid var(--line);border-bottom:1px solid var(--line);padding:21px 0 19px;margin-top:30px}
.hero-offer>div+div{border-left:1px solid var(--line);padding-left:24px}
.hero-offer strong{display:block;color:var(--accent);font-size:clamp(2rem,3vw,3.2rem);line-height:1;letter-spacing:-.065em;white-space:nowrap}
.hero-offer strong sup{font-size:.45em;vertical-align:super;margin-left:2px}
.hero-offer span{display:block;font-size:12px;line-height:1.35;font-weight:650;margin-top:10px;max-width:24ch}
.hero-offer-note{font-size:11px!important;line-height:1.45;max-width:620px;margin:9px 0 0!important}
.section-partner-value sup{color:var(--accent);font-weight:800}
.hero-art{position:relative;min-width:0}
.hero-art-label,.hero-art-foot{display:flex;justify-content:space-between;align-items:center;font-size:11px;letter-spacing:.12em;text-transform:uppercase;font-weight:700;color:var(--muted)}
.hero-art-label{margin-bottom:15px}
.hero-art-foot{margin-top:14px;justify-content:flex-end;letter-spacing:.03em;text-transform:none;font-size:12px;font-weight:500}
.brief{background:var(--panel);border:1px solid var(--line);padding:clamp(20px,3vw,40px);box-shadow:0 20px 54px rgba(26,28,25,.055)}
.brief-head{display:flex;justify-content:space-between;gap:16px;align-items:flex-end;padding-bottom:22px}
.brief-head strong{display:block;font-size:clamp(1.3rem,2vw,1.8rem);letter-spacing:-.045em;line-height:1.1}
.brief-overline,.brief-date{font-size:10px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:var(--accent)}
.brief-overline{display:block;margin-bottom:12px}
.brief-date{color:var(--muted);white-space:nowrap;letter-spacing:.04em}
.brief-sources{border-top:1px solid var(--line);border-bottom:1px solid var(--line);padding:11px 0;display:flex;gap:24px;font-size:11px;color:var(--muted);font-weight:600}
.brief-sources span::before{content:"●";font-size:8px;color:var(--accent);margin-right:8px}
.brief-list{margin:0;padding:0;list-style:none}
.brief-list li{display:grid;grid-template-columns:54px 1fr 10px;align-items:start;gap:13px;padding:16px 0;border-bottom:1px solid var(--line);font-size:14px;line-height:1.35}
.brief-list b{color:var(--accent);font-size:12px}
.brief-type{display:inline-block;text-transform:uppercase;letter-spacing:.06em;font-size:10px;font-weight:800;color:var(--accent);padding-top:3px}
.brief-type--mail{color:#54746a}
.brief-answer{padding:22px 24px;background:var(--wash);margin-top:22px}
.brief-answer--pulse{margin-top:10px;background:var(--panel);border:1px solid var(--line)}
.brief-answer-label{font-size:10px;letter-spacing:.11em;text-transform:uppercase;font-weight:800;color:var(--accent)}
.brief-answer p{font-size:14px;color:var(--ink);margin:11px 0 0}
.brief-source{display:inline-block;font-size:12px;color:var(--accent);font-weight:700;margin-top:16px}
.brief--compact{padding:22px}
.brief--compact .brief-head{padding-bottom:14px}
.brief--compact .brief-head strong{font-size:1.65rem}
.brief--compact .brief-list li{font-size:12px;padding:13px 0}
.brief--compact .brief-sources{font-size:10px}
.content-shell{max-width:1480px;padding:0 clamp(20px,5vw,76px);margin:auto}
.story-section{padding:clamp(44px,5.5vw,84px) 0;border-top:1px solid var(--line)}
.section-index{font-size:11px!important;letter-spacing:.14em;text-transform:uppercase;font-weight:800;color:var(--accent)!important;margin:0 0 16px!important}
.section-intro{max-width:800px;margin-bottom:30px}
.section-intro>p:last-child{font-size:clamp(1rem,1.12vw,1.1rem);line-height:1.57;max-width:660px;margin-bottom:0}
.section-demo{display:grid;grid-template-columns:minmax(0,.78fr) minmax(0,1.22fr);gap:clamp(40px,6vw,110px);align-items:start}
.section-demo .section-intro{position:sticky;top:40px}
.section-demo .brief{grid-column:2;grid-row:1 / span 2}
.under-note{font-size:12px!important;color:var(--muted)!important;max-width:660px;line-height:1.5}
.section-demo>.under-note{grid-column:2;margin-top:-15px}
.principles{display:grid;grid-template-columns:repeat(3,1fr);gap:0;border-top:1px solid var(--line)}
.principles article{padding:22px 35px 0 0;min-height:0}
.principles article+article{border-left:1px solid var(--line);padding-left:35px}
.principles article span,.economy-row span{font:700 12px/1 ui-monospace,SFMono-Regular,Menlo,monospace;color:var(--accent)}
.principles h3{margin:18px 0 10px}
.principles p{font-size:15px;line-height:1.6}
.section-fit{display:grid;grid-template-columns:1fr 1fr;gap:clamp(40px,9vw,160px)}
.section-fit>div:last-child{padding-top:12px;max-width:500px}
.section-fit>div:last-child p{font-size:clamp(1rem,1.12vw,1.1rem);line-height:1.6}
.steps{display:grid;grid-template-columns:repeat(3,1fr);border:1px solid var(--line);background:var(--panel)}
.steps>div{padding:clamp(20px,2.4vw,32px);min-height:0}
.steps>div+div{border-left:1px solid var(--line)}
.steps b{display:grid;place-items:center;width:30px;height:30px;border:1px solid var(--accent);color:var(--accent);border-radius:50%;font-size:12px;margin-bottom:20px}
.steps h3{margin:0 0 9px}
.steps p{font-size:14px;line-height:1.55;margin:0}
.start-note{display:flex;align-items:center;justify-content:space-between;gap:25px;padding:24px 0 0}
.start-note p{max-width:600px;margin:0}
.terms-grid{display:grid;grid-template-columns:1fr 1fr;gap:clamp(40px,8vw,140px)}
.terms-grid p{font-size:clamp(1rem,1.12vw,1.1rem);line-height:1.62}
.economy-row{display:grid;grid-template-columns:repeat(3,1fr);background:var(--panel);border:1px solid var(--line);margin-bottom:24px}
.economy-row>div{padding:26px 28px;min-height:0}
.economy-row>div+div{border-left:1px solid var(--line)}
.economy-row strong{display:block;font-size:clamp(1.3rem,1.8vw,1.8rem);letter-spacing:-.04em;margin:14px 0 6px;line-height:1.1}
.economy-row small{font-size:13px;color:var(--muted);line-height:1.45;display:block}
.future-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.future-grid article{padding:24px clamp(22px,3vw,42px) 24px 0;min-height:0}
.future-grid article+article{border-left:1px solid var(--line);padding-left:clamp(22px,3vw,42px)}
.future-number{font:700 12px/1 ui-monospace,SFMono-Regular,Menlo,monospace;color:var(--accent)}
.future-grid h3{font-size:clamp(1.15rem,1.5vw,1.4rem);margin:18px 0 10px}
.future-grid sup{font:700 .75em/1 -apple-system,BlinkMacSystemFont,"Segoe UI",Arial,sans-serif;color:var(--accent);margin-left:3px}
.future-grid p{font-size:15px;line-height:1.58;margin:0}
.future-note{font-size:13px!important;line-height:1.55;max-width:740px;margin:18px 0 0!important}
.future-note span{font-weight:800;color:var(--accent);margin-right:4px}
.section-growth{position:relative}
.section-growth .section-intro{max-width:900px}
.growth-sources{border-top:1px solid var(--line);margin-top:clamp(40px,5vw,64px);padding-top:clamp(36px,4.5vw,56px)}
.growth-sources>.section-intro{margin-bottom:26px}
.growth-flow{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));border:1px solid var(--line);background:var(--panel)}
.growth-step{padding:clamp(22px,2.6vw,32px);min-width:0;display:flex;flex-direction:column;min-height:0}
.growth-step+article{border-left:1px solid var(--line)}
.growth-step--now{background:var(--ink);color:var(--paper)}
.growth-status{font-size:10px;line-height:1.4;font-weight:800;text-transform:uppercase;letter-spacing:.09em;color:var(--accent);min-height:28px}
.growth-step--now .growth-status{color:#f0a687}
.growth-num{font:700 11px/1 ui-monospace,SFMono-Regular,Menlo,monospace;color:var(--muted);margin-top:22px}
.growth-step--now .growth-num{color:#e4b3a3}
.growth-step h3{font-size:clamp(1.4rem,1.9vw,1.9rem);line-height:1.1;margin:10px 0 12px}
.growth-step p{font-size:14px;line-height:1.55;max-width:34ch;margin-bottom:18px}
.growth-step--now p{color:var(--paper);opacity:.78}
.growth-snippet{border-top:1px solid var(--line);padding-top:15px;margin-top:auto;font-size:11px;line-height:1.45;color:var(--accent);font-weight:700}
.growth-step--now .growth-snippet{border-color:#526067;color:#f0a687}
.growth-caveat{font-size:13px!important;line-height:1.6;margin:20px 0 0!important;max-width:760px}
.responsibilities{display:grid;grid-template-columns:1fr 1fr;border-top:1px solid var(--line)}
.responsibilities>div{padding:22px 48px 10px 0}
.responsibilities>div+div{border-left:1px solid var(--line);padding-left:55px}
.responsibilities h3{font-size:1.35rem;margin-bottom:16px}
.responsibilities ul{list-style:none;padding:0;margin:0}
.responsibilities li{padding:14px 0;border-top:1px solid var(--line);font-size:15px;line-height:1.55;color:var(--muted)}
.responsibilities li::before{content:"↗";color:var(--accent);font-weight:700;margin-right:12px}
.section-how>.under-note{margin-top:28px}
.privacy-choices{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:18px;margin-top:clamp(28px,3.4vw,44px)}
.privacy-choice{padding:clamp(24px,2.6vw,34px);border:1px solid var(--line);background:var(--panel);min-height:0}
.privacy-choice>span{display:block;font-size:10px;font-weight:800;letter-spacing:.12em;color:var(--accent);margin-bottom:16px}
.privacy-choice h3{font-size:clamp(1.35rem,1.8vw,1.8rem);line-height:1.1;letter-spacing:-.04em;max-width:22ch;margin:0 0 12px}
.privacy-choice p{font-size:15px;line-height:1.6;max-width:56ch;margin:0}
.privacy-choice--premium{background:var(--ink);color:var(--paper);border-color:var(--ink)}
.privacy-choice--premium>span{color:#f0a687}
.privacy-choice--premium p{color:var(--paper);opacity:.83}
.section-privacy>.under-note{margin-top:24px}
.endcap{max-width:1480px;margin:0 auto clamp(30px,4vw,56px);padding:clamp(36px,4.2vw,60px) clamp(20px,5vw,76px);background:var(--ink);color:var(--paper);display:flex;align-items:flex-end;justify-content:space-between;gap:40px}
.endcap h2{max-width:740px;margin-bottom:15px}
.endcap p{color:var(--paper);opacity:.72;max-width:590px;margin:0}
.endcap .section-index{color:#efad90!important}
.endcap .button{flex:0 0 auto;background:var(--paper);color:var(--ink)}
.endcap .button:hover{background:#fff}
.site-footer{max-width:1480px;margin:auto;padding:0 clamp(20px,5vw,76px) 48px;display:flex;justify-content:space-between;gap:60px}
.site-footer span{font-size:14px;font-weight:800}
.site-footer p{font-size:12px;max-width:530px;margin:10px 0 0}
.footer-links{display:flex;gap:22px;align-items:flex-start}
.footer-links a{text-decoration:none;font-size:12px;font-weight:700;white-space:nowrap}
.site-footer .footer-operator{font-size:12px;max-width:530px;margin:6px 0 0;color:var(--muted)}
.site-footer .footer-contact{font-size:13px;margin-top:12px}
.site-footer .footer-contact a{text-decoration:underline;text-underline-offset:3px}

/* Записка: тёплая бумажная палитра */
.theme-memo{--ink:#2c2925;--muted:#655e57;--paper:#f6f2e9;--panel:#fffcf5;--accent:#963e34;--accent-dark:#742c25;--line:#d8cfc1;--wash:#f2ece2}
.theme-memo h1,.theme-memo h2,.theme-memo .brief-head strong,.theme-memo .economy-row strong{font-family:Georgia,"Times New Roman",serif;font-weight:400;letter-spacing:-.055em}
.theme-memo .hero{background:linear-gradient(90deg,#f6f2e9 0%,#f6f2e9 67%,#e9e1d4 67%,#e9e1d4 100%)}
.theme-memo .hero h1{font-size:clamp(2.6rem,4.5vw,4.9rem);line-height:1.04}
.theme-memo .hero h1 em{font-style:italic;font-weight:400}
.theme-memo .hero-art{transform:rotate(1.2deg)}
.theme-memo .brief{box-shadow:0 18px 45px rgba(54,44,32,.11)}
.theme-memo .hero-art::before{content:"";position:absolute;inset:20px -16px -22px 22px;background:#d7cabb;transform:rotate(3deg);z-index:-1}
.theme-memo .section-fit{background:#eee8dd;margin:0 calc(-1 * clamp(20px,5vw,76px));padding-left:clamp(20px,5vw,76px);padding-right:clamp(20px,5vw,76px)}
.theme-memo .endcap{background:#49362f}

@media(max-width:820px){.privacy-choices{grid-template-columns:1fr}}

@media(max-width:1120px){.site-header nav{display:none}.hero-inner{grid-template-columns:minmax(0,1fr) minmax(340px,.8fr);gap:35px}.hero h1{font-size:clamp(2.4rem,4.2vw,4rem)}.section-demo{grid-template-columns:1fr 1.15fr;gap:40px}.gallery-grid{gap:12px}.gallery-art{height:270px}.gallery-card-copy{padding:20px}.gallery-card-copy p{min-height:110px}}
@media(max-width:820px){.hero-inner{grid-template-columns:1fr;min-height:0;padding-top:44px}.hero-meta{margin-bottom:26px}.hero-art{max-width:620px}.theme-memo .hero{background:#f6f2e9}.theme-memo .hero-art{transform:none}.section-demo{grid-template-columns:1fr}.section-demo .section-intro{position:static;margin-bottom:0}.section-demo .brief{grid-column:1;grid-row:auto}.section-demo>.under-note{grid-column:1;margin-top:-24px}.gallery-grid{grid-template-columns:1fr}.gallery-card{display:grid;grid-template-columns:43% 57%}.gallery-art{height:300px}.gallery-card-copy p{min-height:0}.gallery-card-copy{display:flex;flex-direction:column}.gallery-actions{margin-top:auto}}
@media(max-width:620px){.site-header-inner{min-height:68px}.header-actions{gap:0}.header-back{display:none}.audience-link{font-size:12px!important}.site-brand{font-size:13px}.brand-mark{width:30px;height:30px}.hero-inner{padding-top:54px;padding-bottom:72px}.hero h1,.theme-memo .hero h1{font-size:clamp(2.2rem,9vw,3rem)}.hero-meta{display:block;line-height:1.8;font-size:10px}.hero-meta span+span{display:block;border:0;padding:0}.hero-buttons{align-items:stretch;gap:18px}.hero-buttons .button{width:100%}.site-page .hero-note{margin-top:24px}.hero-art-label{display:none}.brief-head{align-items:start}.brief-date{font-size:9px}.brief-list li{grid-template-columns:42px 1fr 9px;gap:8px;font-size:12px}.brief--compact .brief-list li{font-size:11px}.brief-sources{gap:12px}.brief-answer{padding:17px}.story-section{padding:72px 0}.site-page h2{font-size:clamp(2.2rem,10vw,3.45rem)}.principles,.steps,.economy-row,.future-grid,.responsibilities,.terms-grid,.section-fit{grid-template-columns:1fr}.principles article,.principles article+article{border-left:0;border-top:1px solid var(--line);padding:24px 0;min-height:0}.steps>div,.economy-row>div{min-height:0}.steps>div+div,.economy-row>div+div{border-left:0;border-top:1px solid var(--line)}.steps b{margin-bottom:25px}.economy-row strong{margin:18px 0 6px}.future-grid article,.future-grid article+article{min-height:0;padding:24px 0;border-left:0}.future-grid article+article{border-top:1px solid var(--line)}.future-grid h3{margin:18px 0 8px}.responsibilities>div,.responsibilities>div+div{border-left:0;padding:25px 0}.responsibilities>div+div{border-top:1px solid var(--line)}.section-fit>div:last-child{padding-top:0}.start-note,.endcap,.site-footer{display:block}.start-note .button{margin-top:23px;width:100%}.endcap{margin:0 12px 35px}.endcap .button{margin-top:30px;width:100%}.site-footer .footer-links{margin-top:22px;flex-wrap:wrap}.gallery-top{font-size:10px}.gallery-top span{max-width:130px;text-align:right}.gallery-intro h1{font-size:clamp(3rem,14vw,5.2rem)}.gallery-card{display:block}.gallery-art{height:255px}.gallery-card-copy p{min-height:0}.gallery-note{margin-bottom:60px}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.button{transition:none}}
@media(max-width:620px){.growth-flow,.growth-question{grid-template-columns:1fr}.growth-step{min-height:0}.growth-step+article{border-left:0;border-top:1px solid var(--line)}.growth-num{margin-top:30px}.growth-step h3{margin-bottom:12px}.growth-step p{margin-bottom:24px}.growth-question{gap:18px}.growth-question strong{font-size:1.7rem}}